We, the readers, don't usually get to choose what we find on bookshop shelves. It's the agents and their big publishing bosses that choose for us. But not at how2crafts – we've turned things upsidedown. What we publish next is chosen by our readers.
That way we stay close to what our community wants, and have the pleasure of being able to periodically send out emails saying 'the book you chose is now in print!'
Great stuff.